Founded in 2017, New World Wind is an energy company which produces smart wind turbines for individuals and communities which are designed to integrate seamlessly into their natural environment. These impressive and aesthetically pleasing solutions, which generate energy from the wind and the sun, look like leafy trees and blend in with their surroundings.

The innovative company asked Made for you to create a cheerful and playful website to convey its ambitions and values.

Codes Inspired by nature

The rounded shapes used in the background or to add photos and texts reflect the rounded letters of the logo.

They are also based on the shape of the leaves which inspired the company’s products. The colours are drawn from the natural world and convey the idea that technology is perfectly integrated into nature.

A cheerful, playful website

The rounded shapes and modern, playful and warm typeface used in the website also emphasize the accessibility of a solution which has been designed to be used by as many people as possible.

The alternating use of three different colours is a reminder that the company’s products can be customised to blend in even better with their surroundings. These cheerful shades evoke the optimism that these solutions provide when looking to the future.